August 5, 2015

Seafood International: "Grill, baby, grill: How one company updated an already-popular item"

Grill, baby, grill: How one company updated an already-popular item
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Matlaw's stuffed clams were already popular -- but the National Fish & Seafood brand saw a way to make it even better, and more relevant to Millennials.

Matlaw's stuffed clams on the grill. Photo: Matlaw's.

With temperatures reaching records highs around the world this summer, leaving the oven and stove off is sounding like an even better idea — and that’s where the backyard grill comes in. Grilling in the summer, or even year round, is not exactly a novel idea, but according to a recent study by London-based market…

Read Full Article Here: http://seafoodinternationaldigital.com/grill-baby-grill-how-one-company-...